Chillventa 2016 has successfully concluded and most of Chinese exhibitors are happy with what they got. But from my perspective, only a small percent of Chinese exhibitors made most out of the exhibition.
Many of Chinese exhibitors took small standard booth, a few had taken some effort to make booth with special design and received exponential attention and benefit. They are the leaders of Chinese exhibitors to build world-renowned company.
But there are still some subtle things we need to learn. Many big European companies made their booth a dining place, and made a bar counter to serve the visitors. The visitor can have some things to eat and take to a booth table and talk with a member from the company, enjoying beer and having great business conversation. By doing this, European companies have great crowds and great results.
A few Chinese exhibitors are learning fast. This is bar counter from San Hua group. Many visitors are attracted.
Chinese companies’ the road to the world’s well-known companies are far and full of hardship, but we can learn what is good and discard what is not useful and we make innovation, with the belief that tomorrow will be better.
